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Online Seo training for all: Keyword research competitor analyses

Wednesday 6 July 2016

Keyword research competitor analyses

When we write something on search box then search engine give us the result on the keyword that we write on search box. As an example, you write “search engine optimization” on search box, then search engine show the results on that keyword. That means all the websites, created by the “search engine optimization” keyword. Therefore, now we can understand that keyword is very much important in search engine optimization.
#Why we do keyword research:
Most of the time, we created websites by high competition keywords. Such as “movie”, “song” ,“insurance” etc. All key words also high traffic based. The newcomers in seo must collect the keywords that are good keywords. For, find the good keywords, we must do the keyword research. We can find great traffic through this keyword research.
#Characteristic of good keywords:
1)Key word relevance
2)Keyword search volume
3)Keywords competition
#Keyword relevance:-
First, confirm the subject or topic on which your business established. Then find the keywords of the subjects or topics. If you have a business on car parts selling then your keywords must be “buy car parts”, “selling car parts” etc. These key words have  specific relation to your websites or business. Then you can find the customers and customers will find you. You can think that search volume is low. Though search volume is low then traffic ratio will increase only for keyword relevancy. Finally we want to say that collect the keywords that are specifically related to your business or website.
#Keyword search volume:
The total people who are searching on a keyword that are call the total search volume of a keyword. Search volume can be on one word or more words. You can get huge traffic on high search volume keywords. So when we select a key word we must think about high search volume keywords.
#Use of researched keywords:
1) In Domain name
2) In site title
3)  In an article or the site content
4)   In Meta tag on site’s post
#Keywords on metatag:
When we design a website, we use different Meta tag. We should use our research best keywords on the Meta tag.
< meta name=keywords content=some keyword, another keyword />
This tag is calling Meta tag. We can use our best research keywords in the Meta tag on HTML editor page of our website.
#Use keywords in different tag:-
Use your research keywords on different tag. These tags are given bellow:
1)Description meta tag
2)Title Meta tag
3)Alt Meta tag

Use Meta keyword tag one time in your site’s HTML code. On which keyword our site name is created, we must use the keyword not more than three times. Write the keyword in different way in Meta keyword tag. Be conscious about the spelling mistakes of keywords. After every keywords use coma (,) and create a space. Write then other keywords using coma and space.
Meta keyword tag is use as an index of a book. When search engine crawled, they search the Meta keyword and find the data easily.


#Keyword in article writing
First, make a rough note of your researched keywords. Then summarize them as your choice.
Then select the key words that are relevance to your topics. Then use the keywords in article writing. Write the article based on the keyword meaning.
Result of search volume:
There are three types of search volumes. These are given bellow:
1)Broad: That means total and combined search volume a keyword.
2)Exact: That means only the search volume that exactly matches with your keywords.
3)Phrasal: That means combined search volume of match with a phrase.

#Keyword competition:
Keyword competition means the popularity of a keyword. If the popularity is low then it will be easy to rank the keyword in search engine. We can fix the time and effort after see the keyword competition.
We can use Keyword revealer tools and also Long pro platinum tools that can show us key word competition or keyword difficulty for ranking. The Price of keyword revealer monthly basic price is 9.97 doller. And long tail platinum price is $99+$17=$116 for a month only. Using these two tools we can find the competitor analyzation report. There are few parameter for website keyword competitor analyzation. These are given bellow.
1)Relevant content
2)Optimized title
3)Targeted content
4)Page links
5)Site links
6)Authority links
7)Google page rank
8)Site age
9)How many link index in google.
10)     Types of site


A sample of competition analyses for buyer submission manually with free software:



KEY WORD RESEARCH
key word competitior analyses Tools:keywordplanner
Column1 Column2 Column3 Column4 Column5 Column6 Column7 Column8 Column9
global search competition cpc
keyword:Inspiring stories 121000 0.32 1.35
For website:http://www.inspiretips.wordpress.com


For on page:Seo-quake tools
For off page:http://www.backlinkwatch.com

Google r ank url pr 2
Column1 Column2 Column3 Column4 Column5 Column6
1 http://www.sunnyskyz.com/feel-good-stories
35 character
On page strength
Title 63 character ok
Meta description 133 character ok
Meta keyword 175 character/9 words weak
Heading tag 2 weak
Robots.txt no weak
xml site map ok
Google analytics ok
language no weak
encoding ok
favicon ok
doctype ok
microformats no
text/html ratio good but sugest 34.48
image/alt ok
flash ok
frame used weak
Column1 Column2 Column3 Column4 Column5 Column6
off page strength
http://www.sunnyskyz.com/feel-good-stories
no backlink report




Google rank url pr 5
Column1 Column2 Column3 Column4 Column5 Column6
2 http://www.rd.com/true-stories/inspiring/
34
on page strength
title 44
Meta description 0 weak
Meta keyword 0 weak
Heading tag Good h3,1
Robots.txt ok
Xml.sitemap ok
Google analytics ok
language ok
encoding ok
favicon ok
doctype great html5
microformats no
text/html ratio not bad 17.65
image/alt 0
flash/ ok
frame used weak
Column1 Column2 Column3 Column4 Column5 Column6
off page stengthe
http://www.rd.com/true-stories/inspiring/
total backlink anchortext pr obl
174 inspiring stories
url http://newsthatinspires.com/ 240
http://games.rd.com/games/klondike-solitaire 208
http://games.rd.com/gamedetails/bubblebooarena/ 206
http://games.rd.com/games/dethtris/ 209
http://games.rd.com/word-games 238
http://games.rd.com/ 240
http://games.rd.com/card-games 220
Advice for on page:
1 .Meta description and Meta key word should be increased.then 
easily become in first position in rank.
2.text html ratio should be increased.
Advice for off page:
1. Continue on high pr qualityful relevant backlink.



Google rank url pr 3
Column1 Column2 Column3 Column4 Column5 Column6
3 http://www.inspirationalstories.eu/
28
on page strength
title 21
Meta description 81
meta keyword 0
Heading tag 1 h3
Robots.txt ok
Xml site map ok
Google analytics ok
language ok
encoding ok
favicon ok
doctype ok
micrroformats no
text/html 21.87,not bad
image/alt ok
flash ok
frame used weak
Column1 Column2 Column3 Column4 Column5 Column6 Column7 Column8
off page strength
http://www.inspirationalstories.eu/
total backlink anchor text pr obl
1000
url http://forsearch.net/search?q=www.inspirationalstories.com
encouraging stories 53
http://www.eatingdisorderselfhelp.com/forum/keep-your-f-and-i-will-keep-my-dream
www.inspirationalstories.eu 104
http://nickeysurf.com/links/index.php?c=Society/Philosophy/Personal_Pages/Inspirational
56
no follow flag
Advice for on page:
1 Title should be long
2 Meta description should be long
3 key words should be research and put into meta description.
4 heading tag and text/html ratio should be increased for ranking
Advice for off page:
1 .You must done quality full backlink.y ll backlink
2 .Anchor text should be used.
3 .Unnecessery backlink should be remove




Buyer site:http://www.inspiretips.wordpress.com
26 character
onpage strength
Column1 Column2 Column3 Column4 Column5
Google rank pr n/a
1/3/4/5
Title 85 character
Meta description 71 character
Meta keyword 0
Heading tag H1.H2.H3
Robot.txt ok
xml site map ok
Google analytics no
language ok
encoding ok
favicon ok
Doctype ok
microformats ok
Text/html ratio 12.37
Image/alt 4  without alt
flash ok
frame no weak
off page strength:
Backlink has not yet report
Column1 Column2 Column3 Column4 Column5 Column6 Column7 Column8 Column9
Advice  for off page
1 Firstly keyword research should be done perfectly and then select best key words 
2 After selecting best key words then put them on your home page post coding.
3 Then develop all post on selected best keywors 
4 Do all coding all works after every post
5 First try post on long tails keywords for easily ranking.
6 on every post title should be long,use meta description,meta key words as per seo rules.
7 use robots.txt,xml sit map,google analytics tools.
8 Also use encoding,flash,frame properly.
9 completing all on page  then submit the url on search engine. Because search engine 
will not show your website backlings and ranking factors ,when you use tools for backling
checking and pr,obl,anchortext etc
10 All these factos are important.But 1 to 9 are very important because after completing 
these requirement,search engine will listed you for ranking then you can go to promote ,
that means you can do backling for promotion or marketing.If you do on page properly you can esily
rank your site with few high pr links.
These are my advices to you,please communicate with me,I will fulfill your require ment.
Thanks
Zahir Ahmed
zahirahmed@gmail.com



How to do keyword research

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