What is roi?

After investing huge time and money, you can get best keywords. Then you must think that these keywords are profitable or loosing concern.

            This loss and profit is keyword ROI. This means return on investment. How much time you will need and how much profit you will do, calculate this is called calculating keyword ROI for SEO. Now see how we can calculate it.

CRT on search result:

CRT= Click Through Rate. When we find monthly search volume on a keyword then we think that we will get the traffic of the keywords search volume. However, the concept is wrong. Because, in every search engine shows result page there are ten websites, result and they get traffic or visitor more or less. If your website is first on SERP and monthly visitor is on that keyword is 50000 then you will get 30-60% of visitor against this 50000. That means your website or page will get 15000-30000 visitor per month. Rest of the traffic will distribute to others website or page in SERP (search engine result page).

How can we calculate ROI:

First Step: Collect the monthly search volume of the keywords.

Second Step: Now find the CRT of your page or website and calculate how much traffic will visit your website. If your targeted keyword’s monthly search volume is 40000 and your website or page is on first place on SERP then you will get 60% of this Search volume that means you will get 24000 visitors per month. Now you have to calculate your conversion rate on this 24000 monthly search volume. If you want, earn through ADSENSE then your ADSENSE CRT will be 6-10%. Then you will get 10% conversion from 24000 visitors. That means you will get 2400 click on your ad per month.

Third stage: Now you can multiply your conversion with your ADSENSE CPC (cost per click). If your CPC is $0.80 then multiply the CPC with conversion. You will get $0.80*2400=$1920 per month income.

Fourth stage: Now you can divide the monthly income into daily income divided by 30 days. That means $ 1920/30=$64 earn per day.

Fifth stage: Before start a work, you must set a target time when you will reach on that point. It may be three month, 6 month or 12 month. If you think that 3 month, then you will not get the amount on three month. That means you must invest time and money for three month. If your 3 month investment for ranking the page or website become equivalent to your 3 month later income then we can say that your ROI is correct. That means what you invest you recover it. If you invest $1000 within 3 month and after 3 month you get back $2000 then your ROI is 200%. It means you get return double money from your investment.

How much time will need to ranking a website or webpage:

First search the keyword on Google search bar then analysis the top 10 website. If total page rank of these 10 websites is 25 and exact, match index count below 10k then you can rank your website within top four by minimal link building.

            If total page rank is 35 and exact match index count is below 60k then it will need 2-3 month time for rank within top four website or page.

            If total page rank is 35 and exact match index count is below 100 then you will need 4-6 month time for rank within top four websites or pages.

            If you find that total page rank Above 35 then whatever the exact match index count it will impossible for you to rank.

For more info