• If you have a Web site or blog and are looking for a
way to earn income from your online property, consider affiliate marketing
programs.
• Affiliate marketing
is the term used to describe a revenue-sharing plan where an online automated
marketing program lets Webmasters place an advertiser's banner ads or buttons on their own Web site. Webmasters will receive a
referral fee or commission from conversions when a customer has clicked the affiliate link and performs the desired action, such as make a purchase or opt-in for
downloads or newsletters on the advertiser's site. Advertisers invest in
affiliate programs for lead generation, and, of course, sales.
Affiliate marketing
at its very core is about relationships,
a relationship between three parties:
• Not all affiliate
plans work in the same way or pay the same rates. Some enable you to place text
or image hyperlinks to products or a Web
site, others allow you to set up a shopping or store page that offers products
related to the content of your Web site, and others require you to simply place
general advertising banners or buttons
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